Vineonline, have built up a strong following of loyal customers looking to make smarter purchasing decisions and have access to exclusive one-off deals and customisable cases of liquid luxury delivered right across New Zealand.

After 10 years with their original website, a view to further business growth, have better integration with other business specific software and adapting to consumer behaviour, led to a need for a complete website rebuild using technology better suited to today's e-commerce landscape.

The new design gave the brand a much needed freshen up with product images being more prominent and mobile responsiveness a key win for user experience. The solution is a feature-rich e-commerce responsive website that is seamlessly integrated with an external inventory management and financial system for what is one of the largest independent buyers of wine in New Zealand.